Case StudiesOur TeamContact
Client:
Myx Fitness
Deliverables:
Brand Strategy
Production
Content Creation
Myx Fitness

The engagement between Myx Fitness and Media RED was initiated to establish Myx as the go to at-home fitness studio for everyday consumers. However, with a market that is becoming more and more difficult to tap into, Myx needed to burst onto the stage in a way that separated them from their competition while still demonstrating the superior quality of their product. As their creative partners, Media RED designed a product spot that would highlight all of Myx’s incredible technical achievements while simultaneously breathing life into a category that is often seen as out of reach and colorless.

No items found.

REAL RESULTS FOR REAL LIFE

Lifestyle content innately needs to be relatable. We focused on finding realistic uses of the bike in everyday ways, while simultaneously demonstrating that Myx can work for anyone. 

REAL RESULTS FOR REAL LIFE

Lifestyle content innately needs to be relatable. We focused on finding realistic uses of the bike in everyday ways, while simultaneously demonstrating that Myx can work for anyone. 

REAL RESULTS FOR REAL LIFE

Lifestyle content innately needs to be relatable. We focused on finding realistic uses of the bike in everyday ways, while simultaneously demonstrating that Myx can work for anyone. 

No items found.

REAL RESULTS FOR REAL LIFE

Lifestyle content innately needs to be relatable. We focused on finding realistic uses of the bike in everyday ways, while simultaneously demonstrating that Myx can work for anyone. 

REAL RESULTS FOR REAL LIFE

Lifestyle content innately needs to be relatable. We focused on finding realistic uses of the bike in everyday ways, while simultaneously demonstrating that Myx can work for anyone. 

REAL RESULTS FOR REAL LIFE

Lifestyle content innately needs to be relatable. We focused on finding realistic uses of the bike in everyday ways, while simultaneously demonstrating that Myx can work for anyone. 

On the Bike, Off the Bike

A key strength of our approach was to ensure that we highlighted more than just the bike as a singular product, we introduced the world to Myx’s entire ecosystem. The bike allowed for a diverse set of users, off bike workouts that are easily streamed with the rotating monitor, and programs that help everyone live a better life.

On the Bike, Off the Bike

A key strength of our approach was to ensure that we highlighted more than just the bike as a singular product, we introduced the world to Myx’s entire ecosystem. The bike allowed for a diverse set of users, off bike workouts that are easily streamed with the rotating monitor, and programs that help everyone live a better life.

On the Bike, Off the Bike

A key strength of our approach was to ensure that we highlighted more than just the bike as a singular product, we introduced the world to Myx’s entire ecosystem. The bike allowed for a diverse set of users, off bike workouts that are easily streamed with the rotating monitor, and programs that help everyone live a better life.

On the Bike, Off the Bike

A key strength of our approach was to ensure that we highlighted more than just the bike as a singular product, we introduced the world to Myx’s entire ecosystem. The bike allowed for a diverse set of users, off bike workouts that are easily streamed with the rotating monitor, and programs that help everyone live a better life.

On the Bike, Off the Bike

A key strength of our approach was to ensure that we highlighted more than just the bike as a singular product, we introduced the world to Myx’s entire ecosystem. The bike allowed for a diverse set of users, off bike workouts that are easily streamed with the rotating monitor, and programs that help everyone live a better life.

On the Bike, Off the Bike

A key strength of our approach was to ensure that we highlighted more than just the bike as a singular product, we introduced the world to Myx’s entire ecosystem. The bike allowed for a diverse set of users, off bike workouts that are easily streamed with the rotating monitor, and programs that help everyone live a better life.